IM8 — 11-Day Publishing Queue

5–15 May 2026 · @doctorium.wellnes (TikTok) · @doctoriumwellness (Instagram) · Code DOCTORIUM10

Posted to date
11
5,754 total views · 35 likes · 6 followers
In this queue
55
Across 11 days · all video-format
Cross-post yield
110
If TikTok+IG = 2 pieces (pending Sam reply)
Daily target
5
Unique videos/day · 2 hook recycles + 3 fresh
100-piece runway
Yes
11 + 55 = 66 unique → 132 with cross-post
Operating rules — read this once
Source-asset legend
HOOK-RECYCLERe-edit opening 3 sec of an already-posted top performer. New hook, same body. Zero filming.
CAPTIONED MASTEROne of Gemma's Edits_*.mov files with burned-in captions. Post as-is from iPhone Photos to TikTok.
CLIP-MATCHOne of the 31 unposted clips in the iPhone "Im8" album, matched to a Playbook hook + new caption.
CROSS-CONTENTStitch / duet / response to a peer creator (@ginamarie_rn, @drjenandjuice, etc.) — high reach, low production.
Day 1 · Mon 5 May
5 posts3 hook recycles2 captioned masters
Post 1
07:00
TikTok + IG Reels
Hook recycle: "Perimeno-GP" — variant A (curiosity)
HOOK-RECYCLETop performerPin to profile
Source: Existing TikTok "I'm a GP and I'm a perimenopause doctor" (662 views — current top organic). Re-edit only the first 3 sec.
New opening line"There's one supplement I now recommend to every perimenopausal patient — and it's not what you'd expect."
AD | The supplement I quietly recommend to my perimenopause patients — full ingredient breakdown. Code DOCTORIUM10 — 10% off IM8 👇 Link in bio. #ad #perimenopause #menopause #womenshealth #gpadvice #doctoriumgp #im8health #hormonalhealth #doctorium10 #magnesium
Post 2
12:30
TikTok + IG Reels
Captioned master: "Day 5 — Simplicity is consistency"
POST FROM IPHONE22 sec · outdoor
Source: Edits_Day_5_20260425_144109.mov (7 MB). Already captioned by Gemma. Open Photos on iPhone → upload directly to TikTok, no editing.
Hook (already in video)"Day 5: Simplicity is consistency."
AD | Day 5. Simplicity beats willpower every time. Why I switched 16 supplements for 1 scoop — and what's actually changed in a week. Code DOCTORIUM10 — 10% off IM8 👇 Link in bio. #ad #im8health #supplementreview #womenshealth #perimenopause #gpadvice #doctoriumgp #longevity #doctorium10 #day5
Post 3
15:00
TikTok + IG Reels
Hook recycle: "Outdoor field" — variant B (contrarian)
HOOK-RECYCLETop performer
Source: Existing TikTok at 843 views (outdoor field, table scene — strongest organic right now). Re-cut first 3 sec.
New opening line"Most all-in-one supplements are underdosed marketing — IM8 is the first one that passed my label check."
AD | Most all-in-one supplements are underdosed. Here's the one that passed a GP's label check. 90+ ingredients at clinically relevant doses. NSF Certified for Sport. The detail that mattered. Code DOCTORIUM10 — 10% off IM8 👇 Link in bio. #ad #im8health #supplementreview #gpadvice #evidencebased #doctoriumgp #doctorium10 #magnesium #vitamind #longevity
Post 4
18:00
TikTok + IG Reels
Captioned master: "AG1 drinker, this video is for you"
POST FROM IPHONEComparator hook
Source: 05FD98C1-238A-44B3-AC5A-015F2F653941.mov (4.5 MB, delivered 4 May 09:50). Gemma in lounge with IM8 bottle.
Hook (already in video)"If you're an AG1 drinker, this video is for you."
AD | If you drink AG1 every morning — watch this before your next reorder. Same category, very different label. Here's what a GP looks for and what changed my mind. Code DOCTORIUM10 — 10% off IM8 👇 Link in bio. #ad #ag1 #im8health #supplementreview #greenpowder #gpadvice #doctorium10 #doctoriumgp #womenshealth #longevity
Post 5
20:30
TikTok + IG Reels
Hook recycle: "Clinic desk" — variant C (story)
HOOK-RECYCLETop performer
Source: Existing TikTok at 740 views (clinic desk, iMac, scrubs).
New opening line"A patient last week asked me what I take. Here's exactly what I told her."
AD | A 47-year-old patient asked me what I take. Here's the honest answer. No spin. No celebrity endorsement. Just what's in my own routine and why. Code DOCTORIUM10 — 10% off IM8 👇 Link in bio. #ad #im8health #gpadvice #womenshealth #perimenopause #doctorium10 #doctoriumgp #supplementreview #realdoctor #honestreview
Day 2 · Tue 6 May
5 posts2 hook recycles2 captioned masters1 clip-match
Post 1
07:00
TikTok + IG Reels
Captioned master: "Day 3 — Taste"
POST FROM IPHONE22 sec · clinic desk
Source: Captioned master from Gemma (Photos library, 25 Apr 14:45). Clinic desk + IM8 shaker + IM8 tub + stethoscope.
Hook (already in video)"Day 3 — Taste test."
AD | Day 3. Taste test — honest verdict. If a daily supplement tastes bad, you stop taking it within a fortnight. Here's where IM8 lands. Code DOCTORIUM10 — 10% off IM8 👇 Link in bio. #ad #im8health #tastetest #supplementreview #gpadvice #doctorium10 #doctoriumgp #day3 #womenshealth #greens
Post 2
12:30
TikTok + IG Reels
Hook recycle: "White coat + red bottle" — variant A
HOOK-RECYCLETop performer
Source: Existing TikTok at 732 views.
New opening line"This is the supplement my husband finally agreed to take after 15 years of saying no to all of them."
AD | The supplement my husband finally agreed to take after 15 years of refusing every other one. What changed — and the one ingredient that convinced him. Code DOCTORIUM10 — 10% off IM8 👇 Link in bio. #ad #im8health #mensupplements #longevity #gpadvice #doctorium10 #doctoriumgp #marriedlife #healthroutine #supplementreview
Post 3
15:00
TikTok + IG Reels
Captioned master: "Training and nutrition"
POST FROM IPHONE
Source: Edits_Training_and_nutrition_20260422_211147.mov (12.4 MB, 22 Apr). Content unconfirmed — preview before posting.
Hook (already in video)"Training and nutrition — what most people get wrong."
AD | Training without the right nutrition is wasted effort. The 3 things I check with every patient who's training hard but not seeing results. Code DOCTORIUM10 — 10% off IM8 👇 Link in bio. #ad #im8health #trainingnutrition #gpadvice #womenshealth #doctorium10 #doctoriumgp #fitness #longevity #recovery
Post 4
18:00
TikTok + IG Reels
Hook recycle: "White sofa" — variant B (contrarian)
HOOK-RECYCLE
Source: Existing TikTok at 722 views.
New opening line"David Beckham's supplement company hired me to review their product. I told them I'd be brutal. Here's what happened."
AD | Beckham's supplement company hired me to review their product. I warned them I'd be brutal. Here's the honest verdict — and the line in the formulation that changed my mind. Code DOCTORIUM10 — 10% off IM8 👇 Link in bio. #ad #im8health #davidbeckham #supplementreview #gpadvice #honestreview #doctorium10 #doctoriumgp #womenshealth #longevity
Post 5
20:30
TikTok + IG Reels
Clip-match: "16 capsules vs 1 scoop" comparison reel
CLIP-MATCHManus shoot-day hero
Source: Footage from the Im8 photos album (42 unposted videos). Match to Playbook Hook 14 ("the pill mountain") — line up 16 capsule bottles vs 1 IM8 scoop.
Hook"This is what a typical longevity supplement stack looks like. This is what mine now looks like."
AD | I used to take 16 supplements a day. Now I take one scoop. Same coverage, fewer bottles, fewer reminders, fewer excuses. Code DOCTORIUM10 — 10% off IM8 👇 Link in bio. #ad #im8health #supplementstack #simplify #gpadvice #doctorium10 #doctoriumgp #longevity #womenshealth #routine
Day 3 · Wed 7 May
5 posts1 hook recycle2 clip-matches2 captioned masters
Post 1
07:00
TikTok + IG Reels
"Expensive urine" — the supplement myth that's scientifically wrong
CAPTIONED MASTERPOST FROM IPHONE
Source: 5A73727C-6A0C-4DF8-8A9A-D65B6AFEDF6B.mov (13 MB, 30 Apr 16:49). Dr Gemma in white coat making an IM8 drink — voiceover debunking the "expensive urine" argument. Captions already on.
Hook"Supplements are just expensive urine." I used to say this. I was wrong — and I'm a GP.
AD | "Supplements are just expensive urine." I've said it myself. Here's why it's scientifically wrong. Your kidneys excrete almost everything — water, sodium, potassium. That doesn't make drinking water pointless. Your body absorbs what it needs and excretes what it doesn't. That's not waste. That's how kidneys work. The real issue: our food is 30–50% less nutrient-dense than it was 50 years ago. Depleted soil. The science is clear. A consistent daily intake of quality vitamins and minerals fills that gap. That's the case for IM8. Code DOCTORIUM10 — 10% off 👇 Link in bio. #ad #supplements #vitamins #perimenopause #womenshealth #nutritionscience #doctoriumgp #im8health #doctorium10 #gpadvice #healthmyths #soildepletion
Post 2
12:30
TikTok + IG Reels
Clip-match: Plate-of-food + IM8 ritual
CLIP-MATCH
Source: IMG_8174.heic + B-roll from Im8 album. Build a 15-sec montage in CapCut: morning IM8 scoop → mixing → drinking → plate of real food. Voiceover from Gemma.
Hook"This is what 'covering your bases' actually looks like — not a kitchen full of bottles."
AD | What "covering your nutritional bases" actually looks like in a working clinician's day. One scoop, real food, no chaos. Code DOCTORIUM10 — 10% off IM8 👇 Link in bio. #ad #im8health #realfood #morningroutine #gpadvice #doctorium10 #doctoriumgp #womenshealth #nutritionadvice #healthyhabits
Post 3
15:00
TikTok + IG Reels
Hook recycle: "Leather sofa" — variant A (clinical authority)
HOOK-RECYCLE
Source: Existing TikTok at 327 views.
New opening line"NSF Certified for Sport. If your supplement doesn't have this on the label, consider why."
AD | NSF Certified for Sport — what it actually means and why most supplements don't have it. The third-party test that separates real formulations from marketing. Code DOCTORIUM10 — 10% off IM8 👇 Link in bio. #ad #im8health #nsfcertified #supplementreview #gpadvice #doctorium10 #doctoriumgp #evidencebased #thirdpartytested #longevity
Post 4
18:00
TikTok + IG Reels
Clip-match: "Pill sweep" reveal (Manus hero)
CLIP-MATCHManus hero shot
Source: Im8 album clip — clinic shelf with supplement bottles. Sweep all bottles aside in one motion to reveal IM8. Refer to Manus shoot-day plan ("Pill Sweep" hero piece).
Hook"This was my supplement shelf 6 weeks ago. This is it now." [sweep]
AD | My supplement shelf, 6 weeks ago vs today. Same coverage. One bottle. Cleaner kitchen. Code DOCTORIUM10 — 10% off IM8 👇 Link in bio. #ad #im8health #before_and_after #supplementstack #simplify #gpadvice #doctorium10 #doctoriumgp #longevity #healthroutine
Post 5
20:30
TikTok + IG Reels
Captioned master: "How Exercise Can Improve Musculoskeletal Health During Menopause"
POST FROM IPHONEHero clip
Source: How Exercise Can Improve Your Musculoskeletal Health During Menopause.MOV (9.5 MB). Already captioned. Replaces the gym hook-recycle plan.
Hook (already in video)"How exercise can improve your musculoskeletal health during menopause."
AD | Perimenopausal women lose muscle 2× faster than men the same age. The supplement and training stack I use myself — and recommend to my patients. Code DOCTORIUM10 — 10% off IM8 👇 Link in bio. #ad #perimenopause #musclemass #strengthtraining #womenshealth #gpadvice #doctorium10 #doctoriumgp #im8health #menopause
Day 4 · Thu 8 May
5 posts1 hook recycle2 clip-matches2 captioned masters
Post 1
07:00
TikTok + IG Reels
Captioned master: "Why You Might Need Vitamin D During Menopause"
POST FROM IPHONEHero clip
Source: Why You Might Need Vitamin D During Menopause.MOV (19.5 MB). Already captioned. Post directly from iPhone Photos to TikTok.
Hook (already in video)"Why you might need Vitamin D during menopause."
AD | Vitamin D without K2 is doing half a job. The combination GPs are now starting to recommend together — and the dose I look for on a label. Code DOCTORIUM10 — 10% off IM8 👇 Link in bio. #ad #vitamind #vitamink2 #im8health #supplementreview #gpadvice #doctorium10 #doctoriumgp #womenshealth #bonehealth
Post 2
12:30
TikTok + IG Reels
Clip-match: Magnesium Bisglycinate explainer
CLIP-MATCHBuilds on top performer
Source: Clinic talking-head from Im8 album. Builds on the existing 286-view "Magnesium" video — go deeper, not narrower.
Hook"If your magnesium says 'oxide' on the label, you're literally taking laxative. Here's the form GPs actually recommend."
AD | If your magnesium label says "oxide" — you're taking laxative, not a supplement. The form that's actually absorbed, the dose that matters, and why most brands cheap out. Code DOCTORIUM10 — 10% off IM8 👇 Link in bio. #ad #magnesium #magnesiumbisglycinate #supplementreview #gpadvice #doctorium10 #doctoriumgp #im8health #sleephealth #womenshealth
Post 3
15:00
TikTok + IG Reels
Captioned master: "Gemma — Over the Years" (age comparator)
POST FROM IPHONEAging hook
Source: Gemma - Over the Years.MOV (69 MB). Already captioned montage of Gemma through different life stages. Pair with the Steptoe/Beckham static reference in caption text.
Hook (already in video)"Gemma — over the years." [montage of life stages]
AD | Both these men were 50 when these photos were taken. The difference isn't genetics — it's daily inputs. Here's what the data actually shows. Code DOCTORIUM10 — 10% off IM8 👇 Link in bio. #ad #aging #healthspan #davidbeckham #longevity #gpadvice #doctorium10 #doctoriumgp #im8health #healthyaging
Post 4
18:00
TikTok + IG Reels
Hook recycle: "Supplement shelf" — variant A (price)
HOOK-RECYCLE
Source: Existing TikTok at 301 views ("supplements at GK").
New opening line"I added up what my old supplement stack cost me last year. The number genuinely shocked me."
AD | I added up what my old supplement stack cost me last year. The number genuinely shocked me. The actual maths — and the cleaner alternative I now use. Code DOCTORIUM10 — 10% off IM8 👇 Link in bio. #ad #supplementstack #budgeting #im8health #gpadvice #doctorium10 #doctoriumgp #longevity #womenshealth #valueformoney
Post 5
20:30
TikTok + IG Reels
Clip-match: Probiotics — 10 billion vs 1 billion
CLIP-MATCH
Source: Talking-head from Im8 album, with B-roll of supplement label.
Hook"Most probiotic supplements are basically empty bottles. Here's the dose that actually does something."
AD | Most probiotic supplements are basically empty bottles. The dose that actually does something — and why CFU count matters more than strain count. Code DOCTORIUM10 — 10% off IM8 👇 Link in bio. #ad #probiotics #guthealth #im8health #supplementreview #gpadvice #doctorium10 #doctoriumgp #microbiome #longevity
Day 5 · Fri 9 May
5 posts1 hook recycle2 clip-matches1 captioned master1 cross-content
Post 1
07:00
TikTok + IG
Clip-match: Morning routine POV (Meta Ray-Ban footage if available)
CLIP-MATCH
Hook"My 47-year-old morning routine — the version that actually got me through this week's clinic."
Post 2
12:30
TikTok + IG
Hook recycle: "White coat + red bottle" — variant B (sleep)
HOOK-RECYCLE
Hook"Why I take this at 6pm, not 6am — the magnesium timing nobody talks about."
Post 3
15:00
TikTok + IG
Captioned master: "Edits_Ring" (Ultrahuman ring data)
POST FROM IPHONEData hook
Source: Edits_Ring_20260422_143220.mov (10.2 MB, 22 Apr). Already captioned. Likely Ultrahuman ring data overlay — preview content first.
Hook (already in video)Ring/wearable-data narrative — confirm exact opening on iPhone before posting.
Post 4
18:00
TikTok + IG
Clip-match: Stitch peer creator (@ginamarie_rn day-X format)
CROSS-CONTENT
HookStitch Gina's "Day 19" video → "She's an RN at Day 19. I'm a GP at Day [X]. Here's what we both noticed."
Post 5
20:30
TikTok + IG
Clip-match: Friday wrap — "this week in clinic"
CLIP-MATCH
Hook"Three patients this week asked about IM8. Here's what I told them."
Day 6 · Sat 10 May
5 postsTopic: Weekend ritual + family
Post 1
08:00
TikTok + IG
Clip-match: Weekend morning kitchen scene
CLIP-MATCH
Hook"Saturday morning, no clinic — and yes, this is still part of the routine."
Post 2
12:00
TikTok + IG
Hook recycle: "Outdoor field" — variant C (peer authority)
HOOK-RECYCLE
Hook"My GP friends asked me what I take. Here's the honest list — including the IM8 caveat."
Post 3
15:00
TikTok + IG
Clip-match: Father + child IM8 ritual (if filmed)
CLIP-MATCH
Hook"My 18-year-old asked if he could have one. This is what I said."
Post 4
18:00
TikTok + IG
Clip-match: David Lloyd / padel B-roll
CLIP-MATCH
Hook"What a 47-year-old's recovery looks like in 2026 — vs what it looked like at 35."
Post 5
20:30
TikTok + IG
Clip-match: "What IM8 won't fix"
CLIP-MATCHTrust hook
Hook"Three things IM8 absolutely will not fix. If you're hoping it will, save your money."
Day 7 · Sun 11 May
5 postsTopic: 1-week mark + data
Post 1
08:00
TikTok + IG
Clip-match: "1 week of IM8 — what's actually changed"
CLIP-MATCHMilestone
Hook"7 days in. Here's what's changed, what hasn't, and what I was wrong about."
Post 2
12:30
TikTok + IG
Hook recycle: "Clinic desk" — variant B (HRT)
HOOK-RECYCLE
Hook"You can't supplement your way out of HRT — but here's what HRT alone won't fix."
Post 3
15:00
TikTok + IG
Clip-match: B12 + active form
CLIP-MATCH
Hook"If your B12 says 'cyanocobalamin' — your liver is doing extra work for nothing."
Post 4
18:00
TikTok + IG
Clip-match: Sunday meal-prep + IM8
CLIP-MATCH
Hook"My Sunday reset — and the 1-minute step that everyone skips."
Post 5
20:30
TikTok + IG
Clip-match: Stitch peer creator (@karentocaceli "30-day review")
CROSS-CONTENT
HookStitch Karen's review → "She finished 30 days. I'm at the halfway mark. Here's the difference."
Day 8 · Mon 12 May
5 postsTopic: Patient stories + Q&A
Post 1
07:00
TikTok + IG
Clip-match: "The patient question I got most this week"
CLIP-MATCH
Hook"3 patients asked me the same question this week. Here's the answer I gave all three."
Post 2
12:30
TikTok + IG
Hook recycle: "Perimeno-GP" — variant B (joint pain)
HOOK-RECYCLE
Hook"Perimenopausal joint pain is real. Here's the supplement that helps and the 3 that don't."
Post 3
15:00
TikTok + IG
Clip-match: Brain fog + nutrition
CLIP-MATCH
Hook"Brain fog isn't 'just menopause'. Here's what to rule out before you accept that diagnosis."
Post 4
18:00
TikTok + IG
Clip-match: "What I'd take if I could only afford one supplement"
CLIP-MATCHHigh-engagement hook
Hook"If I could only afford one supplement, here's what it would be — and why it's not a multivitamin."
Post 5
20:30
TikTok + IG
Hook recycle: "Outdoor field" — variant D (collagen)
HOOK-RECYCLE
Hook"Most collagen supplements aren't worth the money. Here's what the science actually says — and what's in IM8 instead."
Day 9 · Tue 13 May
5 postsTopic: Comparators + objections
Post 1
07:00
TikTok + IG
Clip-match: AG1 vs IM8 head-to-head (Manus hero)
CLIP-MATCHManus hero shot
Hook"AG1 vs IM8 — side by side. Same scoop size, very different label. Here's what changed my mind."
Post 2
12:30
TikTok + IG
Clip-match: "Is IM8 worth £X?" — price objection
CLIP-MATCH
Hook"Yes, it's not cheap. Here's the maths I did before agreeing to use it daily."
Post 3
15:00
TikTok + IG
Hook recycle: "White sofa" — variant C (gut health)
HOOK-RECYCLE
Hook"Bloating, constipation, brain fog — the gut-skin-brain axis nobody told you about in school."
Post 4
18:00
TikTok + IG
Clip-match: "What I told the IM8 team to change"
CLIP-MATCHTrust hook
Hook"They asked me what I'd improve. I gave them three things. Here's the list."
Post 5
20:30
TikTok + IG
Clip-match: "Should men take IM8?"
CLIP-MATCH
Hook"My husband's been on it 2 weeks. Here's what we noticed — including the unexpected one."
Day 10 · Wed 14 May
5 postsTopic: Build to wrap-up
Post 1
07:00
TikTok + IG
Clip-match: "10 days in" milestone
CLIP-MATCH
Hook"10 days in. The honest data, not the marketing version."
Post 2
12:30
TikTok + IG
Hook recycle: "Leather sofa" — variant B (sceptic)
HOOK-RECYCLE
Hook"I went into this expecting to call it out. Here's why my opinion shifted — and what I still don't like."
Post 3
15:00
TikTok + IG
Clip-match: Omega-3 + the dose nobody hits
CLIP-MATCH
Hook"You probably need more omega-3 than your bottle gives you. Here's the dose the research actually uses."
Post 4
18:00
TikTok + IG
Clip-match: "The one supplement category I refuse to recommend"
CLIP-MATCHAuthority hook
Hook"There's an entire category of supplements I won't touch — and IM8 doesn't include any of them. That's part of why I said yes."
Post 5
20:30
TikTok + IG
Clip-match: Stitch peer creator (@drjenandjuice clinical authority)
CROSS-CONTENT
HookStitch Dr Jen → "An NYC eye doctor and a Derbyshire GP walk into a supplement review… we agree on this part."
Day 11 · Thu 15 May
5 postsTopic: Final push + wrap
Post 1
07:00
TikTok + IG
Clip-match: "Final verdict" wrap reel
CLIP-MATCHWrap-up
Hook"My final verdict on IM8. Honest, unedited, including what I'd change."
Post 2
12:30
TikTok + IG
Clip-match: "Who this is NOT for"
CLIP-MATCH
Hook"3 types of people who should NOT buy IM8. If you're one of them, save your money."
Post 3
15:00
TikTok + IG
Hook recycle: "Gym floor" — variant B (recovery)
HOOK-RECYCLE
Hook"Recovery at 47 is a different sport. Here's the protocol I actually follow — supplement stack included."
Post 4
18:00
TikTok + IG
Clip-match: "What I'd tell my GP friends"
CLIP-MATCH
Hook"If a GP friend asked me whether they should recommend IM8 to patients, here's what I'd say."
Post 5
20:30
TikTok + IG
Clip-match: Thank-you + code reminder
CLIP-MATCHFinal CTA
Hook"Thank you to everyone who's followed this 30-day series. The code stays live — and so does the channel."
After 15 May